Baby Friendly Hotline: 2838 7727 (9am-9pm)
 
   
History
To give every baby the best start in life, the World Health Organization (WHO) and the United Nations Children's Fund (UNICEF) launched the Baby Friendly Hospital Initiative in 1991, aiming at removing the barriers to breastfeeding in the health facilities. The idea of baby friendly hospital is to focus on the needs of the breastfeeding mother and her newborn. To be accredited as Baby Friendly Hospital, hospitals and maternity centres need to abide to all the Ten Steps to Successful Breastfeeding developed by WHO and UNICEF.
 
About the Association
In 1992, the Hong Kong Committee for UNICEF formed the Baby Friendly Hospital Initiative Committee in order to promote and support breastfeeding in Hong Kong. This Committee has been organizing activities for the World Breastfeeding Week in Hong Kong. With the increasing support given by local maternity hospitals and health centres, the Committee was registered as the Baby Friendly Hospital Initiative Hong Kong Association in June 1994 aimed at promoting breastfeeding and protecting infant health.
 
We are committed to creating a healthcare environment that enables mothers, families and other caregivers to make informed decisions about optimal infant feeding.
 
 
Our Objectives
  • To promote breastfeeding to the general public
  • To support all the breastfeeding activities in Hong Kong
  • To protect the right of breastfeeding, and to monitor and report cases of violations to the International Code of Marketing of Breastmilk Substitutes in Hong Kong
  • To encourage all hospitals with maternity units to become “baby-friendly”
  • To cultivate a positive attitude towards breastfeeding in Hong Kong

Our Goals

 

  • To arouse public awareness of the rights of women to breastfeed. 
  • To educate the entire community on the benefits of breastfeeding so that it creates an on-going culture to accept and support breastfeeding.
  • To provide training for health care professionals and talks for interested laymen. 
  • To advocate the annual World Breastfeeding Week (1-7 August).
  • To make recommendations to the Government for providing a good environment for breastfeeding through legislation and policies. 
  • To ensure adequate television and other mass media coverage of the promotion of breastfeeding in Hong Kong. 
  • To contact, co-ordinate with the Hong Kong Government and other organisations for the promotion of breastfeeding. 
  • To organise activities and programmes for promoting breastfeeding in Hong Kong.

Members & Committee

 

 

 

 

Breastfeeding Ambassador

Dr. Lee Lai Shan BBS

 

Honorary Patron: Ms. Sophia Kao Ching-chi, JP

Executive Committee 2009                      

Dr. Patricia Ip (Chairperson)                                             
Dr. H K Wong (Vice-Chairperson)                                   
Dr. Vivian Taam Wong(Vice-Chairperson)                    
Ms. Christine Lam (Hon. Treasurer)                                                                 
Dr. Alex Chan                                                                       
Dr. C B Chow       
Mrs. Corina Wong                                                                     
Dr. Maggie Koong
Prof. N K Leung
Dr. Tony Nelson
 
 Working Group 2009

Dr. Patricia Ip
Dr. Constancia Wu (BFHI Honorary Consultant) 
Dr. Tony Nelson
Dr. Vivian Taam Wong
Ms. Christine Lam
Ms. Dorothy Chan

Membership
We have two types of membership, Annual Members and Life Members. Most of our current members are healthcare workers and individuals who support breastfeeding. Every year, members receive our Baby Friendly Newsletter, the latest news of our training courses, seminars and press conference.
 
We need your support. If you are interested in joining us to protect, promote and support breastfeeding together, you are very much welcomed to register as our members.
 

Join Us / Donate
Visitors : 6 5 4 5 8 
since 15 February 2007
  G/F, Luen Hop Building, 168-170 Junction Road, Lok Fu, Kowloon, Hong Kong
Tel: (852) 2591 0782       Fax: (852) 2338 5521       Email: bfhi@unicef.org.hk