Launch of the 2023 Lancet Series on Breastfeeding, including the influence of commercial milk formula marketing

https://www.who.int/news-room/events/detail/2023/02/08/default-calendar/launch-of-the-2023-lancet-series-on-breastfeeding–including-the-influence-of-commercial-milk-formula-marketing

Join Richard Horton, Editor in Chief of the Lancet and a panel of experts for a live event at the Royal Society of Medicine, as they unpack a new three-paper Lancet Series which explores how the value of breastfeeding is wasted by government and public health, and exploited by the formula milk industry.  

• How baby behaviours are misconstrued to undermine breastfeeding, but multi-sectoral interventions protect its health impacts
• How the formula marketing ‘playbook’ targets parents, health professionals and politicians and undermines the health and rights of children and mothers
• How power imbalances and political and economic structures determine feeding practices, women's rights and health outcomes.

Authors call for breastfeeding to be a collective responsibility, that is effectively protected, promoted and supported at all levels.